Marketing, Tourism, Events and Hospitality
Type | Division |
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School | Business |
Latest research outputs
Double Jeopardy - 50 years on. Reviving a forgotten tool that still predicts brand loyalty
Graham, C, Bennett, DR, Franke, K, Henfrey, C and Nagy-Hamada, M (2017). Double Jeopardy - 50 years on. Reviving a forgotten tool that still predicts brand loyalty. Australasian Marketing Journal. 25 (4), pp. 278-287. https://doi.org/10.1016/j.ausmj.2017.10.009Journal article
Early-Career Marketing Practitioner Experiences of Ethics: Implications for Ethics Education
Peleg, A (2018). Early-Career Marketing Practitioner Experiences of Ethics: Implications for Ethics Education. Thesis London South Bank University School of Business https://doi.org/10.18744/LSBU.003294Thesis
Earthquakes economic costs through rank-size laws
Ficcadenti, V and Cerqueti, R (2017). Earthquakes economic costs through rank-size laws. Journal of Statistical Mechanics: Theory and Experiment. 2017 (8), pp. 083401-083401. https://doi.org/10.1088/1742-5468/aa7ab7Journal article
Edible High Town: Assessing the value of urban community gardens.
Czarnecka, B. and Deppe, K. (2023). Edible High Town: Assessing the value of urban community gardens. London London South Bank University.Project report
Editorial: Employment sustainability and teaching/learning techniques in higher education institutions.
Ghouri, Arsalan Mujahid, Bhatti, Muhammad Awais and Juhari, Ariff Syah (2024). Editorial: Employment sustainability and teaching/learning techniques in higher education institutions. Frontiers in Psychology. 15, p. 1373916. https://doi.org/10.3389/fpsyg.2024.1373916Journal article
Effect of industry 4 emerging technology on environmental sustainability of textile companies in Saudi Arabia: mediating role of green supply chain management
Bhatti, M.A., Aljoghaiman, A., Sundram, V.P.K. and Ghouri, A. (2023). Effect of industry 4 emerging technology on environmental sustainability of textile companies in Saudi Arabia: mediating role of green supply chain management. Management of Environmental Quality. https://doi.org/10.1108/MEQ-01-2023-0030Journal article
Effects of social media brand-related content on fashion products buying behaviour – a moderated mediation model
Schivinski, B., Czarnecka, B., Pontes, N, Mao, W, De Vita, J and Stavropoulos, V (2022). Effects of social media brand-related content on fashion products buying behaviour – a moderated mediation model. Journal of Product & Brand Management. https://doi.org/10.1108/JPBM-05-2021-3468Journal article
Emancipatory Ethical Social Media Campaigns: Fostering Relationship Harmony and Peace
Ghouri, A. M., Akhtar, P., Vachkova, M., Shahbaz, M., Tiwari, A.K. and Palihawadana, D. (2020). Emancipatory Ethical Social Media Campaigns: Fostering Relationship Harmony and Peace. Journal of Business Ethics. 164 (2), pp. 287-300. https://doi.org/10.1007/s10551-019-04279-5Journal article
Embedding Employability Skills into the Marketing Curriculum; A Rationale & Description
Graham, C, FitzGerald, F and Peleg, A (2007). Embedding Employability Skills into the Marketing Curriculum; A Rationale & Description. Prime. 2 (2), pp. 25-38.Journal article
Emotional appeals in UK business-to-business financial services advertisements
Mogaji, E, Czarnecka, B and Danbury, A (2018). Emotional appeals in UK business-to-business financial services advertisements. International Journal of Bank Marketing. 36 (1), pp. 208-227. https://doi.org/10.1108/IJBM-09-2016-0127Journal article
Employee participation and representation in Central and Eastern Europe
Prouska, R., Avgoustaki, A., Psychogios, Alexandros and Wilkinson, Adrian (2019). Employee participation and representation in Central and Eastern Europe. Economic and Industrial Democracy. https://doi.org/10.1177/0143831x19887805Journal article
Employment equality and diversity management in a Russian context
Colgan, F, McKearney, A, Bokovikova, E and Kosheleva, S (2014). Employment equality and diversity management in a Russian context. in: Klarsfeld, A (ed.) International Handbook on Diversity Management at Work Cheltenham Edward Elgar. pp. 217-240Book chapter
Enhancing business performance through green human resource management practices: an empirical evidence from Malaysian manufacturing industry
Ghouri, A. M., Mani, V., Khan, M.R., Khan, N.R. and Srivastava, A.P. (2020). Enhancing business performance through green human resource management practices: an empirical evidence from Malaysian manufacturing industry. International Journal of Productivity and Performance Management. https://doi.org/10.1108/ijppm-11-2019-0520Journal article
Enhancing Customer Satisfaction and Loyalty through Customer-Defined Market Orientation and Customer Inspiration: A Critical Literature Review
Khan, M. and Ghouri, A. M. (2018). Enhancing Customer Satisfaction and Loyalty through Customer-Defined Market Orientation and Customer Inspiration: A Critical Literature Review. International Business Education Journal. 11 (1), pp. 25-39. https://doi.org/10.37134/ibej.vol11.1.3.2018Journal article
Enhancing inclusion and personal and professional development in Business education and learning using LEGO® Serious PlayTM.
Chapain, C., Tran, M.K., Evans, L and Tavoulari, A. Enhancing inclusion and personal and professional development in Business education and learning using LEGO® Serious PlayTM. Virtual education conference . Birmingham - Birmingham Business School 17 - 17 Sep 2020Conference presentation
Enhancing Ministry & Improving Clergy Well-Being: Exploring the impact of Bowen’s Systems Coaching on the Work-Related Psychological Health of Clergy
Kissell, K, Moser, KS and Dubowski, J (2017). Enhancing Ministry & Improving Clergy Well-Being: Exploring the impact of Bowen’s Systems Coaching on the Work-Related Psychological Health of Clergy. British Psychological Society: Division of Counselling Psychology Annual Conference. Stratford Upon Avon, UK 07 - 08 Jul 2017Conference paper
Enhancing Service-Oriented Behaviors in an Asian Business Context: Lessons From a Pakistani Bank
Fuchs, S, Prouska, R and Psychogios, A (2018). Enhancing Service-Oriented Behaviors in an Asian Business Context: Lessons From a Pakistani Bank. Human Resource Research. 2 (1), pp. 73-94. https://doi.org/10.5296/hrr.v2i1.12652Journal article
Enhancing supply chain innovation and operational agility through knowledge acquisition from the social media: A microfoundational approach
Ghouri, A., Akhtar, P., Venkatesh, V.G., Ashraf, A., Arsenyan, G., Tarba, S.Y. and Khan, Z. (2023). Enhancing supply chain innovation and operational agility through knowledge acquisition from the social media: A microfoundational approach. IEEE Transactions on Engineering Management. https://doi.org/10.1109/TEM.2023.3316119Journal article
Entrepreneurship and marketing in the film industry
Kerrigan, F., Ngan, E. and Shannon, R. (2020). Entrepreneurship and marketing in the film industry. in: Fillis, I. and Telford, N. (ed.) Handbook of Entrepreneurship and Marketing Edward Elgar. pp. 305–319Book chapter
Entwicklung und Validierung einer neuen Skala zur Erfassung kollektiver arbeitsbezogener Wirksamkeitserwartungen
Moser, KS, Schaffner, D and Heinle, M (2005). Entwicklung und Validierung einer neuen Skala zur Erfassung kollektiver arbeitsbezogener Wirksamkeitserwartungen. Zeitschrift für Arbeits- und Organisationspsychologie. 49 (2), pp. 85-91.Journal article
Erste Resultate zur Untersuchung der interdisziplinären ethischen Entscheidungsfindung in der Intensivmedizin in Schweizer und Rumänischen Spitälern
Moser, K. (2004). Erste Resultate zur Untersuchung der interdisziplinären ethischen Entscheidungsfindung in der Intensivmedizin in Schweizer und Rumänischen Spitälern . in: Baumann-Hölzle, R. (ed.) Leben um jeden Preis? Entscheidungsfindung in der Intensivmedizin Peter Lang. pp. 205-220Book chapter
Estimating the value of passing trade from pedestrian density
Graham, C, Khan, K. and Ilyas, M (2017). Estimating the value of passing trade from pedestrian density. Journal of Retailing and Consumer Services. 46, pp. 103-111. https://doi.org/10.1016/j.jretconser.2017.10.005Journal article
European Destination managers’ ambivalence towards the use of shocking advertising
Evans, A I, Adamo, G E and Czarnecka, B (2019). European Destination managers’ ambivalence towards the use of shocking advertising. in: Bigne, E and Rosengren, S (ed.) EAA Advances in Advertising Research Springer.Book chapter
Exploring The Role Of Cyber Security Measures (Encryption, Firewalls, And Authentication Protocols) In Preventing Cyber-Attacks On E-Commerce Platforms
Ghouri, A. and Faisal Al Naim, A. (2023). Exploring The Role Of Cyber Security Measures (Encryption, Firewalls, And Authentication Protocols) In Preventing Cyber-Attacks On E-Commerce Platforms. International Journal of eBusiness And eGovernment Studies. 15 (1), pp. 444-469. https://doi.org/10.34109/ijebeg.2023150120Journal article
FIERCE scent boosts mood and emotion to enhance brand assets
Bennett, DR, Graham, C and Basile, E (2015). FIERCE scent boosts mood and emotion to enhance brand assets. LSBU Research Summer School 2015. London South Bank University, London 07 Jul 2015 London South Bank University.Conference poster
Footfall, attraction and conversion; a retail empirical generalisation
Graham, C (2017). Footfall, attraction and conversion; a retail empirical generalisation. Academy of Marketing. University of Hull 03 - 06 Jul 2017Conference paper
Fostering an alumni “Give-Back” culture to help develop student self-esteem
Godfrey, M, Peleg, A and Graham, C (2016). Fostering an alumni “Give-Back” culture to help develop student self-esteem. Chartered Association of Business Schools Teaching and Learning. Aston University, Birmingham 25 - 30 Apr 2016Conference paper
Fragmented Democracy and Employee Participation in Nigeria
Opute, J. (2019). Fragmented Democracy and Employee Participation in Nigeria. in: Koch, K. (ed.) International Comparative Employee Relations: The role of culture and language Edward Elgar.Book chapter
Future Of Cluster Developments – Lessons From Energy Valley, The Netherlands
Manickam, ARS (2016). Future Of Cluster Developments – Lessons From Energy Valley, The Netherlands. PhD Thesis London South Bank University School of Business https://doi.org/10.18744/PUB.001803PhD Thesis
Gendered wording and endorsers gender in UK
Czarnecka, B. (2019). Gendered wording and endorsers gender in UK .Dataset
Gendered wording in Uk health communication semi-structured interviews
Czarnecka, B. (2018). Gendered wording in Uk health communication semi-structured interviews .Dataset
Gendered wording in UK health promotion Study 3
Czarnecka, B. (2019). Gendered wording in UK health promotion Study 3.Dataset
Global Consumer Culture Positioning: The Use of Global Consumer Culture Positioning Appeals Across Four European Countries
Czarnecka, B and Keles, S (2014). Global Consumer Culture Positioning: The Use of Global Consumer Culture Positioning Appeals Across Four European Countries. Journal of Euromarketing. 23 (3), pp. 59-67. https://doi.org/10.9768/0023.03.059Journal article
Globalisation and HR practices in Africa: When culture refuses to make way for so-called universalistic perspectives
Opute, J., Hack-Polay, D. and Rahman, M. (2020). Globalisation and HR practices in Africa: When culture refuses to make way for so-called universalistic perspectives. International Journal of Business and Globalisation.Journal article
Green Human Resource Management: A new model of Human Resource Management in the aftermath of the Pandemic
Opute, P., Gutierrez-Broncano, S., Jimenez Estevez, P. and Rubio Andres, M. (2022). Green Human Resource Management: A new model of Human Resource Management in the aftermath of the Pandemic. in: Machado, C. and Paulo Davim, J. (ed.) Organisational Management in Post Pandemic Crisis Springer. pp. Pages 125-138Book chapter
Group Norms in Virtual Work: New Directions
Moser, K and Axtell, C (2016). Group Norms in Virtual Work: New Directions. 2016 Annual Meeting of the Academy of Management. Anaheim, California, USA 05 - 09 Aug 2016 https://doi.org/10.5465/AMBPP.2016.15106symposiumConference paper
High Town Bag Research Report: A report examining the views of the residents in High Town about their local community
Czarnecka, B and Baxter, K (2018). High Town Bag Research Report: A report examining the views of the residents in High Town about their local community. London South Bank University. https://doi.org/10.18744/PUB.002661Project report
How are we tempted into debt? Emotional appeals in loan advertisements in UK newspapers
Czarnecka, B. and Mogaji, E. (2019). How are we tempted into debt? Emotional appeals in loan advertisements in UK newspapers. International Journal of Bank Marketing. https://doi.org/10.1108/IJBM-07-2019-0249Journal article
How can we help novice child protection social workers to see situations like experienced practitioners? A randomised controlled trial evaluation of the ShadowBox™ method using pre-recorded video feedback
Whittaker, A., Moser, K., Harvey, D. and Brand, M. (2021). How can we help novice child protection social workers to see situations like experienced practitioners? A randomised controlled trial evaluation of the ShadowBox™ method using pre-recorded video feedback. Naturalistic Decision Making and Resilience Engineering Symposium 2021. Toulouse, France 20 - 24 Jun 2021 Naturalistic Decision Making.Conference paper
How do entrepreneurs perform digital marketing across the customer journey? A review and discussion of the main uses
Bennett, D., Saura, JR and Barbosa, B (2022). How do entrepreneurs perform digital marketing across the customer journey? A review and discussion of the main uses. The Journal of Technology Transfer. https://doi.org/10.1007/s10961-022-09978-2Journal article
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