Marketing, Tourism, Events and Hospitality

Type	Division
School	Business

Latest research outputs

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Towards Consumer 4.0 Insights and Opportunities under the Marketing 4.0 Scenario

Martinez-Ruiz, M. P. and Moser, K Martinez-Ruiz, M. P., Gomez-Suárez, M., Jiménez-Zarco, A. and Izquierdo-Yusta, A. (ed.) (2021). Towards Consumer 4.0 Insights and Opportunities under the Marketing 4.0 Scenario. Frontiers Media.

Book

Why do students dislike research methods modules and what to do about it?

Czarnecka, B. and Massaro, M. (2021). Why do students dislike research methods modules and what to do about it? in: Teaching marketing Edward Elgar.

Book chapter

Migration as a Creative Practice: An Interdisciplinar Exploration of Migration

Opute, J. and Rigby, Michael; Hack-Polay, Dieu (2021). Migration as a Creative Practice: An Interdisciplinar Exploration of Migration. in: Hack-Polay, D.; Mahmoud, A.B.; Rydzik, A.; Rahman, M.; Igwe, P.A.; Bosworth, G. (ed.) Migrant Workers and their Experience of Work-Life-Pressures Emerald. pp. Pages 83-99

Book chapter

The Generation Z Audience for In-App Advertising

Graham, C., Young, F. and Marjan, A. (2021). The Generation Z Audience for In-App Advertising. Journal of Indian Business Research. https://doi.org/10.1108/JIBR-08-2020-0275

Journal article

How persistent are duplication of purchase partitions

Anesbury, Z., Bennett, D. and Kennedy, R. (2021). How persistent are duplication of purchase partitions. Journal of Consumer Behaviour: an international research review. https://doi.org/10.1002/cb.1985

Journal article

Teaching Marketing Science

Bennett, D. (2021). Teaching Marketing Science. in: Brennan, R. and Vos, L. (ed.) Elgar Guides to Teaching: Teaching Marketing UK Elgar.

Book chapter

The Employment Situation of Migrant Workers and Their Experience of Work Life Pressures

Rigby, M, Hack Polay, D and Opute, J (2021). The Employment Situation of Migrant Workers and Their Experience of Work Life Pressures. in: Hack Polay, D (ed.) Migration Practice as Creative Practice: An Interdisciplinary Exploration of Migration United States , Pensylvania Emerald. pp. 106-129

Book chapter

Enhancing inclusion and personal and professional development in Business education and learning using LEGO® Serious PlayTM.

Chapain, C., Tran, M.K., Evans, L and Tavoulari, A. Enhancing inclusion and personal and professional development in Business education and learning using LEGO® Serious PlayTM. Virtual education conference . Birmingham - Birmingham Business School 17 - 17 Sep 2020

Conference presentation

A rising tide lifts all boats: the role of share and category changes in managing organic sales growth

Tanusondjaja, A., Graham, C., Dunn, S., Nenycz-Thiel, M. and McColl, Bruce (2021). A rising tide lifts all boats: the role of share and category changes in managing organic sales growth. Journal of Strategic Marketing. https://doi.org/10.1080/0965254x.2020.1817971

Journal article

How values of individualism and collectivism influence impulsive buying and money budgeting: the mediating role of acculturation to global consumer culture

Czarnecka, B., Schivinski, Bruno and Keles, Serap (2020). How values of individualism and collectivism influence impulsive buying and money budgeting: the mediating role of acculturation to global consumer culture. Journal of Consumer Behaviour. 19 (5), pp. 505-522. https://doi.org/10.1002/cb.1833

Journal article

The Adoption and Adaption of Open Innovation: Empirical Evidence from the Biotechnology Industry

Kunz, R. (2020). The Adoption and Adaption of Open Innovation: Empirical Evidence from the Biotechnology Industry. PhD Thesis London South Bank University School of Business https://doi.org/10.18744/lsbu.94997

PhD Thesis

The Poor in a World of Brands: An Empirical Analysis of Market Growth at the Bottom-of-the-Pyramid (BOP)

Hamada, M. (2020). The Poor in a World of Brands: An Empirical Analysis of Market Growth at the Bottom-of-the-Pyramid (BOP). PhD Thesis London South Bank University School of Business https://doi.org/10.18744/lsbu.94992

PhD Thesis

The Impact of Business Process Management Values on Enterprise Content Management Workflow Systems Performance

Abougrad, H. (2020). The Impact of Business Process Management Values on Enterprise Content Management Workflow Systems Performance. Prof Doc Thesis London South Bank University School of Business https://doi.org/10.18744/lsbu.94908

Prof Doc Thesis

Emancipatory Ethical Social Media Campaigns: Fostering Relationship Harmony and Peace

Ghouri, A. M., Akhtar, P., Vachkova, M., Shahbaz, M., Tiwari, A.K. and Palihawadana, D. (2020). Emancipatory Ethical Social Media Campaigns: Fostering Relationship Harmony and Peace. Journal of Business Ethics. 164 (2), pp. 287-300. https://doi.org/10.1007/s10551-019-04279-5

Journal article

Leading sustainable schools in the era of Education 4.0: Identifying school leadership competencies in Malaysian secondary schools

Tai, M.K., Omar, A.K., Khalip, M., Ghouri, A. M. and Khan, N.R. (2020). Leading sustainable schools in the era of Education 4.0: Identifying school leadership competencies in Malaysian secondary schools. International Journal of Educational Management. https://doi.org/10.1504/IJMIE.2020.110690

Journal article

An empirical study of real-time information-receiving using industry 4.0 technologies in downstream operations

Ghouri, A., Mani, V., Jiao, Z., Venkatesh, V.G., Shi, Y. and Kamble, S.S. (2020). An empirical study of real-time information-receiving using industry 4.0 technologies in downstream operations. Technological Forecasting and Social Change. https://doi.org/10.1016/j.techfore.2020.120551

Journal article

Enhancing business performance through green human resource management practices: an empirical evidence from Malaysian manufacturing industry

Ghouri, A. M., Mani, V., Khan, M.R., Khan, N.R. and Srivastava, A.P. (2020). Enhancing business performance through green human resource management practices: an empirical evidence from Malaysian manufacturing industry. International Journal of Productivity and Performance Management. https://doi.org/10.1108/ijppm-11-2019-0520

Journal article

Market(ing) Wisdom Differences between Family and Non-Family Firms: An Empirical Study on Small and Medium Enterprises

Ghouri, A. M., Khan, N.R. and Venkatesh, V.G. (2020). Market(ing) Wisdom Differences between Family and Non-Family Firms: An Empirical Study on Small and Medium Enterprises. Journal of Enterprising Culture.

Journal article

The mechanism behind employee agreeableness and group performance ratings: a Pakistani study

Altaf, S., Iqbal, M.Z., van Prooijen, J-W. and Ikramullah, M. (2020). The mechanism behind employee agreeableness and group performance ratings: a Pakistani study. International Journal of Productivity and Performance Management. 70 (4). https://doi.org/10.1108/IJPPM-03-2019-0120

Journal article

The Intercultural Skills Graduates and Businesses in Europe Need Today

Halila, F., Pillalamarri, K., Bell, R., Ali, S., Moser, K., Prouska, R., Tungtakanpoung, M., Godts, I., Mulier, L., Saraç, M. and Bektaş, O. (2020). The Intercultural Skills Graduates and Businesses in Europe Need Today. https://cruseproject.com/skills-report/ European Commission, Erasmus+ proejct.

Project report

The Growth of Cyber Entrepreneurship in the Food Industry: Virtual Community Engagement in the COVID-19 Era

Tajvidi, R. and Tajvidi, M. (2020). The Growth of Cyber Entrepreneurship in the Food Industry: Virtual Community Engagement in the COVID-19 Era. British Food Journal. https://doi.org/10.1108/BFJ-06-2020-0559

Journal article

Chapter 7: When an orchestra misses its harmony (or how I learnt to work with my supervisors)

Tran, M.K (2020). Chapter 7: When an orchestra misses its harmony (or how I learnt to work with my supervisors). in: Townsend, K.; Saunders, M.N.K.; Loudoun, R.; Morrison, E. A. (ed.) How to Keep your Doctorate on Track Insights from Students’ and Supervisors’ Experiences Edward Elgar. pp. 43-51

Book chapter

Entrepreneurship and marketing in the film industry

Kerrigan, F., Ngan, E. and Shannon, R. (2020). Entrepreneurship and marketing in the film industry. in: Fillis, I. and Telford, N. (ed.) Handbook of Entrepreneurship and Marketing Edward Elgar. pp. 305–319

Book chapter

Changing landscapes: Gay men in the west and northwest of Ireland

Aidan McKearney (2020). Changing landscapes: Gay men in the west and northwest of Ireland. Sexualities. 25 (5-6). https://doi.org/10.1177/1363460720981699

Journal article

Making Tomorrow a More Resilient Place: On Black Swans in The Project-Based Firm

Hajikazemi, S. and Walton, A.J. (2020). Making Tomorrow a More Resilient Place: On Black Swans in The Project-Based Firm. European Academy of Management. Dublin 04 - 06 Dec 2020

Conference paper

HRM in Africa Understanding New Scenarios and Challenges in an Emerging Economy

Opute, J.E. (2020). HRM in Africa Understanding New Scenarios and Challenges in an Emerging Economy. Palgrave Macmillan.

Book

The extension of collective agreements in France, Portugal and Spain

García Calavia, M.A. and Rigby, M. (2020). The extension of collective agreements in France, Portugal and Spain. Transfer:European Review of Labour and Research. 26 (4), p. 2020. https://doi.org/10.1177/1024258920970131

Journal article

An Investigation of Self-Control and Self-Regulation as Mechanisms Linking Remote Communication to Employee Well-Being during the Covid-19 Pandemic

Moser, K., Rivkin, W., Diestel, S. and Alshaik, I. (2020). An Investigation of Self-Control and Self-Regulation as Mechanisms Linking Remote Communication to Employee Well-Being during the Covid-19 Pandemic. Academy of Management (AoM) Annual Meeting 2020. Vancouver, CA (Virtual Meeting) 07 - 11 Aug 2020 Academy of Management.

Conference paper

Do bookmaker loyalty-programmes cause problem gambling?

Marjan, A., Graham, C., Bruce, M. and Mitchell, A. (2020). Do bookmaker loyalty-programmes cause problem gambling? London London South Bank University. https://doi.org/10.18744/lsbu.8q66q

Working paper

The Long-Term Erosion of Repeat-Purchase Loyalty

Dawes, J, Graham, C and Trinh, G (2020). The Long-Term Erosion of Repeat-Purchase Loyalty. European Journal of Marketing. https://doi.org/10.1108/EJM-01-2018-0042

Journal article

Normalising deviance in construction project organizations: a case study on the collapse of Carillion

Hajikazemi, S., Aaltonen, K., Ahola, T., Aarseth, W. and Andersen, B. (2020). Normalising deviance in construction project organizations: a case study on the collapse of Carillion. Construction Management and Economics. https://doi.org/10.1080/01446193.2020.1804069

Journal article

Labour Involvement as a Participatory Mechanism in Developing Economies: Contrasting the European Model

Opute, J. and Koch, K. (2020). Labour Involvement as a Participatory Mechanism in Developing Economies: Contrasting the European Model. E-Journal of International and Comparative Labour Studies . 9 (1), pp. 52-75.

Journal article

London Doctoral Academy Postgraduate Research Summer School 2020

Graham, A., Ibrahim, M., Lisson, M., Henfrey, C., Alfandari, N., Ojo, G., Baragau, I., Mansfield, M., Scheel, A., Bichard, E., Hamed Aboelkhair, H., Marjan, A., Hettiarachchi, S. J., Parvin, A., Merton, S., Ahmed-Landeryou, M., Jenkins, C., Alli, U., Atanda, O. and Ganiyu, S. (2020). London Doctoral Academy Postgraduate Research Summer School 2020. London South Bank University.

Portfolio

Do Corporate Brands Matter?

Henfrey, C. (2020). Do Corporate Brands Matter? London Doctoral Academy Postgraduate Research Summer School 2020. Online 06 - 09 Jul 2020

Conference poster

The determinants of project worker voice in project‐based organisations: An initial conceptualisation and research agenda

Prouska, R. and Kapsali, Maria (2020). The determinants of project worker voice in project‐based organisations: An initial conceptualisation and research agenda. Human Resource Management Journal. 31 (2), pp. 375-391. https://doi.org/10.1111/1748-8583.12312

Journal article

Customer-centricity or basic research paradigm? Balancing Technology Push and Market Pull in Innovation Management

Scheel, A. (2020). Customer-centricity or basic research paradigm? Balancing Technology Push and Market Pull in Innovation Management. London Doctoral Academy Postgraduate Research Summer School 2020. Online 06 - 09 Jul 2020 London South Bank University.

Conference poster

How effective are new digital B2B loyalty-programmes?

Marjan, A. (2020). How effective are new digital B2B loyalty-programmes? London Doctoral Academy Postgraduate Research Summer School 2020. Online 06 - 09 Jul 2020 London South Bank University.

Conference poster

Investigation of entrepreneurial marketing strategy in social enterprises in the context of Bangladesh

Parvin, A. (2020). Investigation of entrepreneurial marketing strategy in social enterprises in the context of Bangladesh. London Doctoral Academy Postgraduate Research Summer School 2020. Online 06 - 09 Jul 2020 London South Bank University.

Conference poster

Labour Relations Institutions and Social Actors in Spain

Rigby, M and Garcia Calavia, MA (2020). Labour Relations Institutions and Social Actors in Spain. in: Teodoro Hernandez de Frutos (ed.) The Complex relations of Work in Spain: Actors, Organizations and Institutions in functional instability Spain, Madrid Centro de Investigaciones Sociologicas. pp. 175-197

Book chapter

No two gangs are alike: The digital divide in street gangs’ differential adaptations to social media

Whittaker, A, Densley, J and Moser, KS (2020). No two gangs are alike: The digital divide in street gangs’ differential adaptations to social media. Computers in Human Behavior. 110, pp. 106403-106403. https://doi.org/10.1016/j.chb.2020.106403

Journal article

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