Exploring entrepreneurial pivoting and the factors that trigger pivots by tech startups
Sala, P.K., Philbin, S. and Barikzai, S. (2021). Exploring entrepreneurial pivoting and the factors that trigger pivots by tech startups. TEMSCON’21: 2021 IEEE Technology & Engineering Management Conference – Europe.. Virtual Conference 17 - 21 May 2021 IEEE.
|Authors||Sala, P.K., Philbin, S. and Barikzai, S.|
Technology entrepreneurship is an emerging domain in the field of entrepreneurship and the practice-oriented method called the Lean Startup approach (LSA) has made a big impact in this area. However, many technology startups continue to have survivability issues. This study focuses on understanding the theory of entrepreneurial pivoting and its associated factors. In this study, we have collected secondary data comprising 80 tech startups to validate the different types of pivots they pursued by the companies and the factors that triggered the pivoting. The most common pivots among these were found to be customer segment pivot and customer need pivot.
|Keywords||Lean Startup approach; pivots and factors; technology entrepreneurship|
|Accepted author manuscript|
File Access Level
|17 May 2021|
|Publication process dates|
|Accepted||30 Mar 2021|
|Deposited||21 Apr 2021|
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