Investigating the Entrepreneurial Pivoting Experience of UK-based Technology Start-ups
Conference paper
Sala, P., Philbin, S. and Barikzai, S. (2020). Investigating the Entrepreneurial Pivoting Experience of UK-based Technology Start-ups. ISPIM (International Society for Professional Innovation Management) Connects Global 2020: Celebrating the World of Innovation - Virtual, 6-8 December 2020. Virtual Conference 06 - 08 Dec 2020
Authors | Sala, P., Philbin, S. and Barikzai, S. |
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Type | Conference paper |
Abstract | Technology start-ups pivot to create and sustain the value proposition. This research study focuses on understanding the phenomenon of entrepreneurial pivoting of tech start-ups, including the type of pivots, factors that cause pivoting and impact of technology maturity on pivoting. The study has adopted the qualitative research method, and interviews have been conducted with high-tech entrepreneurs across the United Kingdom. The study was designed to establish the correlation between the factors that trigger pivoting and the types of pivot pursued by the tech start-ups. From the preliminary analysis of interviews, we have validated the existing types of pivots and the factors that trigger pivoting from the literature. We have also identified two new pivots and two new factors that cause pivoting. The exploratory study has practical significance to the work for tech entrepreneurs and broader stakeholders that have an interest in the performance and sustainability of tech start-ups. |
Keywords | Pivot; entrepreneurship; tech start-up; lean start-up; technology S-curve; technology life cycle (TLC) |
Year | 2020 |
Accepted author manuscript | License File Access Level Open |
Publication dates | |
06 Dec 2020 | |
Publication process dates | |
Accepted | 19 Oct 2020 |
Deposited | 09 Dec 2020 |
https://openresearch.lsbu.ac.uk/item/8v8qv
Download files
Accepted author manuscript
ISPIM Final Version of Paper - Investigating the Entrepreneurial Pivoting Experience of UK-based Technology Start-ups.doc | ||
License: CC BY 4.0 | ||
File access level: Open |
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