Changing public perceptions of alcohol harms through framing.
Conference presentation
Morris, J. and Fitzgerald, N. (2023). Changing public perceptions of alcohol harms through framing. SPECTRUM 'Alcohol evidence in policy and practice 2023' . Stirling University 09 - 11 May 2023 University of Edinburgh.
| Authors | Morris, J. and Fitzgerald, N. |
|---|---|
| Type | Conference presentation |
| Abstract | How we ‘frame’ alcohol use and harms has wide ranging implications. To date, little empirical research has looked at framing in the context of how alcohol charities (or public bodies) communicate – what works? ACUK commissioned a consortium of researchers to explore, develop and test different framing strategies to evaluate this which will result in a ‘communications tookit’ for stakeholders |
| Keywords | Alcohol, framing, public health |
| Year | 2023 |
| Publisher | University of Edinburgh |
| Web address (URL) | https://spectrum.ed.ac.uk/news-insights-and-events/events/alcohol-evidence-in-policy-and-practice-2023 |
| Accepted author manuscript | License File Access Level Open |
| Publication dates | |
| 09 May 2023 | |
| Publication process dates | |
| Accepted | 09 Apr 2023 |
| Deposited | 30 May 2023 |
| Web address (URL) of conference proceedings | https://spectrum.ed.ac.uk/news-insights-and-events/events/alcohol-evidence-in-policy-and-practice-2023 |
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Accepted author manuscript
| Fitzgerald Morris Changing Public Perceptions 2023 v2.pptx | ||
| License: CC BY 4.0 | ||
| File access level: Open | ||
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